Of all the themes in the past year's trucking coverage, one of the biggest has been carriers' need to be innovative about their recruitment and retention strategies.
Our new regular series, "Filling the Driver's Seat," looks at how the trucking industry is adapting to a leaner labor market. In its first edition, Transport Dive's Colin Campbell talked with Yellow safety trainer Rich Frazer about the company's tuition-free driver program and goal to train 1,000 drivers this year.
To kick off our series, we've rounded up some of our past recruitment coverage. As we speak with the many people who are hoping to bring new workers into the industry, we'll see which of these strategies have staying power.
Is your company taking creative steps to recruit new drivers? Contact Colin for a chance to be featured.
Filling the Driver’s Seat: A look back at recruitment efforts
Here’s how the trucking industry is adapting to a leaner labor market.
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How Yellow plans to train 1,000 drivers by the end of 2022
By Colin Campbell • Oct. 18, 2022As the carrier expands its private driver academy network, it is relying heavily on safety trainers like Rich Frazer. Read the full article ➔
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Ryder turns to social media for maintenance tech hiring push
By David Taube • Oct. 13, 2022COVID-19 disrupted retention efforts and one of the carrier's school hiring pipelines. Read the full article ➔
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Recruitment and retention becomes a costly challenge for trucking, execs say
By David Taube • Sept. 29, 2022Companies are paying more to onboard new drivers and provide them the flexibility they want, two carriers said during the FTR annual conference. Read the full article ➔
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Changing driver profile requires new retention strategies, experts say
By David Taube • Sept. 22, 2022Understanding the needs of an increasingly diverse workforce can help carriers cut down on turnover, according to the head of the National Transportation Institute. Read the full article ➔
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Yellow opens 4 new driving academies in push to train 1,000 drivers
By Colin Campbell • Aug. 17, 2022The LTL carrier has added driver training sites in four states, and another location is on the way. Read the full article ➔
