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Dive Brief:
- Sales in Daimler Truck’s North America segment dropped 5% in Q2 year over year to 48,230 units, the company reported last week.
- The dip from sales a year ago is still higher than its Q2 truck sales in 2021 and 2022.
- In a press release, Daimler Truck said its North America and Asia truck segments are undergoing market normalization.
Daimler Truck unit sales take hit
Yearly comparisons for Q2 in the company's North America trucks segment.
Dive Insight:
The slowing demand for new equipment comes amid a persistently sluggish freight cycle. But 2027 EPA regulations are creating a more complicated picture, according to ACT Research.
“Were these ‘normal’ times, the implied stepdown in support would be signaling increased tractor market weakness into next year,” Kenny Vieth, ACT president and senior analyst, said in a report last week. Several indicators suggest there’s a potential for the equipment market to strengthen, such as nearshoring in Mexico.
Since Q3 2022, Daimler’s North America trucks segment’s low point was 46,220 units in Q1 2024.
Despite latest dip, Daimler Truck regional segment shows stability
Quarterly unit sales of the company's North America trucks segment.
